Visual Designer, Creative Director

Visual Designer, Creative Director

Tods No_Code - Hologram Showcase

/ Hologram Visuals

Task

Agency

Year

Art Direction, Motion Design

Art Direction, Motion Design

Exhibita

Exhibita

2019

2019

During Milan Fashion Week 2019, Tods presented the NO_CODE sneakers by Korean designer YONG BAE SEOK.

To convey the high-tech and modern spirit of the collection, Studio Exhibita involved us to designed the animations incorporating the texts and visual elements to express dynamically the modern soul of the NO_CODE sneakers.



During Milan Fashion Week 2019, Tods presented the NO_CODE sneakers by Korean designer YONG BAE SEOK.

To convey the high-tech and modern spirit of the collection, Studio Exhibita involved us to designed the animations incorporating the texts and visual elements to express dynamically the modern soul of the NO_CODE sneakers.



The showcase took place in the historical Milanese location Villa Necchi Campiglio: the visuals were turned into holograms floating over the shoe models placed in cases specifically designed by Studio Exhibita.

The showcase took place in the historical Milanese location Villa Necchi Campiglio: the visuals were turned into holograms floating over the shoe models placed in cases specifically designed by Studio Exhibita.

Client: TOD’S

Agency: Exhibita

Art Director: Antonio Ballauri

Visual & Motion Design: Francesco Briganti

3D Assets: Enrico Meloni, Davide Busnelli

Client: TODS

Agency: Exhibita

Art Director: Antonio Ballauri

Visual & Motion Design: Francesco Briganti

3D Assets: Enrico Meloni, Davide Busnelli